ABOUT DSA UAE

About DSA UAE

The Direct Selling Association UAE (DSA UAE) represents and supports direct selling companies across the UAE and the wider Middle East.

ABOUT DSA UAE

About DSA UAE

The Direct Selling Association UAE (DSA UAE) represents and supports direct selling companies across the UAE and the wider Middle East.

Established in 2012, DSA UAE is a trade association serving companies engaged in direct selling and person-to-person marketing. The association provides a unified voice for the industry, working with government bodies, stakeholders, and international partners to support responsible and ethical business practices.

Established in 2012, DSA UAE is a trade association serving companies engaged in direct selling and person-to-person marketing. The association provides a unified voice for the industry, working with government bodies, stakeholders, and international partners to support responsible and ethical business practices.

We promote the direct selling industry as a growing socioeconomic force in the UAE and the Middle East, supporting ethical practices and responsible business growth.

We promote the direct selling industry as a growing socioeconomic force in the UAE and the Middle East, supporting ethical practices and responsible business growth.

Industry Representation

DSA UAE represents the interests of direct selling companies and works with government bodies and stakeholders to support the responsible growth of the industry.

Ethical Standards

Member companies commit to the DSA Code of Practice, promoting transparency, professionalism, and responsible conduct across the direct selling industry.

Consumer Protection

DSA UAE promotes responsible business practices that protect consumers and strengthen trust in the direct selling industry.

DSA UAE HISTORY

The Journey of DSA UAE

Since its foundation, DSA UAE has worked to support the growth, credibility, and ethical development of the direct selling industry in the UAE and the wider region.

2007

The Idea of the Association

The idea of forming the Direct Selling Association in the UAE was initiated by founding companies in the industry to support the growing direct selling market in the Middle East.

2009

Government Recognition

The Department of Economic Development in Dubai provided consent for the formation of the association, enabling the development of its constitution and governance structure.

2012

Official Establishment

The Direct Selling Association UAE was officially established and its constitution signed by the founding member companies.

2012–Present

Supporting the Industry

DSA UAE has worked to promote ethical business practices, represent the interests of member companies, and strengthen the credibility of the direct selling industry.

2012–Present

Supporting the Industry

DSA UAE has worked to promote ethical business practices, represent the interests of member companies, and strengthen the credibility of the direct selling industry.

Industry Events & Education

Industry Engagement

Through seminars, workshops, and educational initiatives, DSA UAE supports knowledge sharing and professional development within the direct selling community.

Today

Growing the Industry

DSA UAE continues to support its members, promote ethical standards, and contribute to the development of the direct selling industry in the UAE and the region.

DSA UAE HISTORY

The Journey of DSA UAE

Since its foundation, DSA UAE has worked to support the growth, credibility, and ethical development of the direct selling industry in the UAE and the wider region.

2007

The Idea of the Association

The idea of forming the Direct Selling Association in the UAE was initiated by founding companies in the industry to support the growing direct selling market in the Middle East.

2009

Government Recognition

The Department of Economic Development in Dubai provided consent for the formation of the association, enabling the development of its constitution and governance structure.

2012

Official Establishment

The Direct Selling Association UAE was officially established and its constitution signed by the founding member companies.

2012–Present

Supporting the Industry

DSA UAE has worked to promote ethical business practices, represent the interests of member companies, and strengthen the credibility of the direct selling industry.

2012–Present

Supporting the Industry

DSA UAE has worked to promote ethical business practices, represent the interests of member companies, and strengthen the credibility of the direct selling industry.

Industry Events & Education

Industry Engagement

Through seminars, workshops, and educational initiatives, DSA UAE supports knowledge sharing and professional development within the direct selling community.

Today

Growing the Industry

DSA UAE continues to support its members, promote ethical standards, and contribute to the development of the direct selling industry in the UAE and the region.

OUR TEAM

Meet the DSA UAE Team

The people working together to support the growth and development of the direct selling industry in the UAE.

OUR TEAM

Meet the DSA UAE Team

The people working together to support the growth and development of the direct selling industry in the UAE.

Saleem Shajeer

Chairperson

Saleem Shajeer

Chairperson

​Rajeev Nair

​Vice Chairperson

​Rajeev Nair

​Vice Chairperson

Poorya Montaseri

​Executive Director & Honorary Member

Poorya Montaseri

​Executive Director & Honorary Member

Ali Shabdar

​General Secretary

Ali Shabdar

​General Secretary

OUR TEAM

Meet the DSA UAE Team

The people working together to support the growth and development of the direct selling industry in the UAE.

Saleem Shajeer

Chairperson

​Rajeev Nair

​Vice Chairperson

Poorya Montaseri

​Executive Director & Honorary Member

Ali Shabdar

​General Secretary